Imagine a frog in cold water, and a person on a platform.
We’re told that a frog will jump out of a pan of boiling water, but sit there and cook if the heat is gradually increased.
We’re also told that people need to be on a burning platform before they will change their minds.
Both these theories, while vivid, aren’t much help in the real world.
A frog, I hear, will simply jump out if it gets uncomfortable.
And most people will avoid getting on a platform in the first place, or get off it as soon as possible if there is a problem.
In the real world, people don’t stand around waiting for the world to happen to them.
They’re usually taking some action – moving somewhere else, reframing the narrative, finding an excuse, coming up with a new idea.
Real-world change deals with dynamic, ever changing situations, not static systems.
A better approach is to imagine someone purposefully moving towards their particular vision of the future.
What matters is asking whether they’re heading in the right direction.
If not, then what course should they follow instead?
Handcrafted insight 